Blog BrandActive
Practical knowledge about Shopify, migration, UX and scaling e-commerce — written by experts who solve real client problems every day.
Agentic commerce in practice: modern stores serve people and AI
AI agents are taking over discovery and recommendations. Learn what agentic commerce is, how UCP and ACP differ, and what to prepare now.
Shopify Agentic Storefronts: when shopping starts in conversation
Shopify Winter 26 brings Catalog, Knowledge Base, Checkout Kit and Storefront MCP. How to prepare your store for AI commerce.
Shopify Payments: new opportunities for Polish stores
How Shopify Payments works in Poland, what it costs and how to activate it step by step.
Announcement: Divante and BrandActive join forces
Divante and BrandActive combine strengths to create a stronger Shopify Plus player in Poland and CEE. What does this mean for clients?
Shopify and Roblox: selling in the metaverse
Shopify enables brands to sell physical products directly inside Roblox. What does this mean for brands targeting Gen Z and Alpha?
Shopify store security: a complete guide
2FA, PCI DSS, GDPR, fraud protection and access management: a practical guide to securing a Shopify store.
Shopify e-commerce extensions: proven apps
With more than 13,000 apps available, which should you choose? A review of SEO, marketing and sales tools for Shopify stores.
Why Shopify Plus is the best e-commerce solution for growing companies
Key benefits, exclusive features and ROI analysis: why leading brands choose Shopify Plus.
B2B sales on Shopify
Company-specific price lists, net payment terms, partner portals and Shopify Flow: how to build an effective B2B channel on Shopify Plus.
Shopify Plus integration step by step
Seven steps for effective integration: from requirements analysis and audit through data migration to launch and post-launch support.
Magento or Shopify? A comprehensive comparison
An objective comparison of TCO, scalability, SEO and app ecosystems. Which platform should you choose?
Miior: Shopify Plus implementation
How we designed and implemented Shopify Plus for Miior, including conversion and organic traffic outcomes.
Headless e-commerce in Shopify Plus
What headless commerce is, how it works with Shopify Plus, and when this architecture is truly worth using.
Conversion optimisation on Shopify
Checkout, UX, marketing and data: how to optimise the shopping path and increase conversion on Shopify.
Migrating to Shopify Plus: a complete guide
How to safely move a store to Shopify Plus in eight stages, from redirects and customer data to launch examples.
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